Designing the Parisian Cover Art

Designing the Parisian Cover Art

Introducing Parisian!

Designed by Sebastian Luca and modeled by Barbara Witkowska, with Parisian kit you can create the elegant quarters of iconic cities like Paris, Rome or London with the kit’s strong neoclassical style. You can use the large edifices for important public or government premises, the medium structures for residential, historic districts, or the small buildings and rich, ornamental sub-details to bring the world’s most beloved cities to life! Don’t miss your chance to grab it this week only for 50% off!

Check out our interview with Parisian kit Cover Artist Bram Sels:

Bram Sels is a Visual Development Artist from Belgium who has been active in the entertainment industry since 2012. Some of his clients include: Axis Animation, Applibot, Animal Logic, ReelFX, The Neuland, Psyop and Wizards Of The Coast. He is currently Art Director at Axis Animation.

What Story is the cover art telling?

It's almost like a one-page Christmas carol isn't it? I love the kinds of images that look cozy and inviting that just want to make you stay inside. You know-- rainy streets, snowy cities, always with warm windows and inviting lights in them. I think it comes from the vampiristic nature of being a digital artist, clustered in front of a screen all day.

What inspired that story? How do you usually cultivate inspiration?

To me an image is especially successful if even one person goes: 'I want to be there!' Setting up an atmosphere that feels harsh and cold, but juxtaposing that with warm and inviting windows or interiors is a sure-fire way to get that response. This kit was absolutely perfect for that, it's got all these unique windows and facades that can easily be transformed into something that feels lived in.

What was your process creating this image? What Software did you use?

I mostly used Unity and Photoshop for this one. Unity has really been upping its game lately, and now with the High-Definition Render Pipeline it's really easy to set up scenes and environments that feel alive and real without too much hassle. I've always hated rendering, waiting hours to then still have render errors or have stuff you'd want to fiddle with. Coming from a background of concept art and art direction to me it's really all about speed and flexibility. Getting little atmospheric snippets on the fly and being able to use kits like these in real time with realtime atmospherics, lights, cameras-- it's just a dream come true.

How was your experience working with this kit?

Absolutely fantastic. I remember opening it up in Unity and flying through it for the first time. It immediately sparked ideas about what could be done with it. Buildings that could nicely fit together in a composition, facades with big windows that would look majestic with some lower lighting. I absolutely wanted to get some of those round rooftop windows in the spotlights too. And I mean, it's Paris, the city of art and love, what is more enjoyable than building your own corner of that?

Why do you make art and what is your next goal?

To me art is very much a means of communication and storytelling. As an art director that aspect of art more than anything else is the ultimate goal; creating scenes that have design, color, light, mood, everything to work together and push a narrative. To create images that make someone feel a certain way is an incredible thing to do. There's a certain magic to that. In the future I'd very much like to do more of that, in single images like here, but also in bigger projects, perhaps even a story of my own one day.

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Bram Sels is a Visual Development Artist from Belgium who has been active in the entertainment industry since 2012. Some of his clients include: Axis Animation, Applibot, Animal Logic, ReelFX, The Neuland, Psyop and Wizards Of The Coast. He is currently Art Director at Axis Animation.

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